The UK's largest-circulation field sports magazine

a collection of Shooting and Conservation magazine front covers

– Read by more than 300,000 shooters –

About Shooting and Conservation magazine

BASC’s bi-monthly membership magazine is sent free to all members as well as politicians, the media, police forces, countryside stakeholders and major opinion formers. Written by shooting’s foremost experts, it keeps members up to date with all that is happening in the shooting world and presents a positive image of shooting and conservation to the world at large.

Shooting and Conservation has the largest circulation of any field sports magazine in the UK.

  • Read by more than 300,000 shooters.
  • ‘The most powerful marketing medium in the shooting world’ – Gun Trade News.
  • Provides the cheapest advertising to shooters in pence per reader.
  • Was voted the best shooting magazine in the UK by over 140,000 BASC members.

In a survey of BASC members, 94% said they read Shooting and Conservation and it was seen as the preferred method of communication. The magazine covers all aspects of shooting, game management and conservation.

Inside the latest issue...

The May/June issue of Shooting and Conservation brings together an eclectic mix of content to engage, inform and excite.

From the latest news and updates in the shooting world to thought-provoking comment, opinion and insightful interviews, there’s something for everyone.

We discuss the plight of the humble rabbit…We speak to the founder of a popular social media group that now serves as much more than a platform to swap and give away game…We consider the place of ‘trophy hunting’ in the broader context of wildlife management…We offer an insight into the benefits of joining a gundog club…Articles about the evidenced impacts of lead ammunition sit alongside comment on the damage that can be done by fake news and rumours…the list goes on…

We hope you enjoy it.

Giving up the game

Social media allows us to reach countless people at the click of a button. Could it help our community promote game meat to non-shooters? We talk to Billy Wyatt, founder of Giving Up The Game, a Facebook group which helps shooters share game meat with others.

What's a trophy?

Most of the time, ‘trophy’ animals are just a happy by-product of essential wildlife management – regardless of the species or where in the world it is found. We take a look at the bigger picture behind the controversial topic of ‘trophy hunting’.

Where have all the rabbits gone?

Rabbits are unquestionably a staple species of the British countryside, but in recent years they have become a much rarer sight. We seek the views of hunters and scientists on the pressures that have led to their decline.

How to advertise

Our advertising spaces are managed and sold by Madison Bell.

Madison Bell have over 25 years of experience in generating revenue and ROI for their clients’ communications both online and offline.

The company has direct contact with all the major media buying points in the UK due to their portfolio of titles and the length of time they have traded in the media sales market.

For more details, as well as possible bespoke deals, please contact: 

Jerry Hall

Advertising Manager
07792 909275

Ross Hurford

Production Manager
020 7389 0871

Download the below files to learn more about advertising in our magazine.

Get in touch

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Your letters

Send us your thoughts, opinions, and observations for potential publication in Shooting and Conservation.
Every issue, a Star Letter wins a prize, courtesy of Philip Morris. See what’s up for grabs on the Firing Lines pages in the latest issue.

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