What does lifetime cover mean when associated with pet insurance?

Many policies in the market will only pay for an illness for 12 months from when it starts or is diagnosed, after which the condition is excluded and further claims will not be paid. Even if you change to a different policy that condition will be treated as pre-existing on the new policy and excluded. The BASC Dog Insurance policy offers on-going cover for on-going conditions – as long as the policy is renewed each year premiums are kept up to date.

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